February 2018: BMW Group reports new record sales

The February 2018 was from the perspective of the BMW Group has once again been a month of records. The global sales higher than ever before in February, and is based on moderate growth in all three major regions. A total of were sold in February 2018 world 178.910 vehicles of the brands BMW, MINI and Rolls-Royce, which represents an increase of 5.8 percent compared to the same month last year.

With 155.328 units, the largest part of the paragraph relates to the core brand, BMW, which increased by 5.1 per cent. More than twice as strong MINI-habit: The English BMW-daughter came in February 2018 on worldwide sales of 23.319 units and exceeded the previous year’s month to 10.8 percent, although the Facelift for the core series three-door, five-door and Cabrio celebrates in March to its market launch, and a further impetus is likely to continue.

With a paragraph of 7.906 units of the vehicles with ECM to put powertrain strand clear: BMW i, BMW iPerformance and MINI Electric increased to 43.9 per cent. Worldwide, 13 percent of all sold MINI Countryman were a Plug-in Hybrid, in Scandinavia, a quarter of all BMW Group vehicles can even be used by plug-in to recharge. For the total year 2018, the BMW Group is aiming for sales of 140,000 vehicles, as an electric car or Plug-in Hybrid.

Pieter Nota (member of the Board of management of BMW AG, responsible for sales and brand BMW): “The BMW brand has achieved in February, a solid sales increase of 5.1%. All main sales regions have made a positive contribution to this result. This is an important year for our popular X models: The all-new BMW X2 will be now in the trade, and at the Geneva auto show we presented last week, the all-new BMW X4. I am convinced that our X-family will rise together with the BMW X3, whose availability in the second half of the year, in the coming months, one of the main drivers of growth will remain. Another factor is the electric mobility: The increase in sales of over 40% in the first two months makes it clear that the customer receives the demand for our electrified vehicles continue to travel.”

[resources : bimmertoday.de]
by : klonr.com