New BMW M Town advertising: Where too much is just right

Almost every person has a place of longing, he dreams occasionally, and differs in some Details from the reality. For drivers with a special preference for driving dynamics, this place is called, according to a new advertising M Town, because here everything to have fun – squeak turns and Smoking tyres as well as drift cars dominate the roads, and clearly show that all of the residents of the city are extremely power hungry and a little out of the ordinary automobiles.

In the Video we see, among other things, a “Coffee-to-drift”-Shop that allows a collection of caffeine-containing hot beverage in the Drift with smoke wheels, a BMW M4 Taxi with a young, broken-down drivers and a large range of vehicles in eye-catching Custom paint jobs that bring a lot of variety and color to the city.

In the Video we see a variety of current M and M Performance models, underneath the BMW M5 Competition, BMW M2 Competition, BMW M4 coupe and Cabriolet and the BMW M850i coupe. Individual vehicles are not, however, the focus of the BMW M Town campaign, instead, it is the representation of a passion, which is the driver of all M-links models:

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That BMW M is special fun to drive and in order for the dream of many men, know Sixt: In a new advertising to the car rental company addresses the topic directly and dealt with, that men can digress on the phone sometimes, mentally, a little…

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(Direct Link to Video 1 (BMW M) / Video 2 (Sixt))

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